Our mission
The Workshop at Macy’s is the retail industry’s longest running vendor accelerator program, designed to drive underrepresented brands and brands that serve underserved communities to the next level by providing retail industry knowledge, resources and mentorship.
Selected high potential entrepreneurs are offered a comprehensive curriculum and mentoring program offering necessary skills to scale their businesses. By partnering with Macy’s, Inc.’s leadership and industry partners, The Workshop at Macy’s sets the stage for the next level of sustained growth for retail businesses.
Creating pathways for entrepreneurs
Through our enterprise-wide social purpose platform – Mission Every One – Macy’s, Inc. builds on our company’s heritage of corporate citizenship and to achieve positive societal change. We are transforming our business from a position of legacy to one of leadership. In this evolution, we are focused on leveraging our scale, our culture and unique strengths to contribute to the common good and create meaningful change.
As part of Mission Every One, The Workshop at Macy’s illustrates the brand’s ongoing commitment to empower underrepresented entrepreneurs and underserved communities. Each year, selected entrepreneurs engage with the comprehensive business development program, offering a variety of tools to build brand identity, improve their financial management and assortment planning, create a perfect pitch, secure growth capital and more. Following The Workshop, select participants will be introduced to buyers from Macy’s, Bloomingdale’s and Bluemercury, as well as digital marketplace teams for the opportunity to onboard as vendors across Macy’s, Inc. retail ecosystem.
Additionally, brands are introduced to S.P.U.R. Pathways: Shared Purpose, Unlimited Reach, a multiyear, multifaceted funding program to advance entrepreneurial growth, close wealth gaps and shatter systemic barriers faced by underrepresented businesses and suppliers. The partnership between Macy’s, Inc. and Momentus Capital, S.P.U.R. Pathways offers underrepresented businesses and businesses in underserved communities, access to critical funding, as well as a full suite of educational resources, fueling a holistic supplier ecosystem and acting as a catalyst for outsized growth.
We remain committed to a central goal of creating a more equitable and sustainable future for all.
Nata Dvir
Chief Merchandising Officer
Macy’s
Our commitment to diversity, equity and inclusion
At Macy's, Inc., we are guided by our values, which are embedded in how we think, act and operate and are woven throughout our business strategy.
We call it Mission Every One. As part of this mission, we are directing $5 billion of our spend through 2025 to our people, partners, products and programs to create a more equitable and sustainable future.
We believe that when our business includes everyone with a seat at the table, full potential can be realized, and innovation is unlocked.
Making a real impact
The value of those partnerships cannot be overstated. In 2022, Macy’s financial commitments with diverse businesses helped contribute $1.4 billion to the US economy, and sustained over 6,366 jobs.
Fostering the next generation of underrepresented merchandise suppliers
For over a decade, The Workshop at Macy’s has elevated, supported and helped to foster the growth of the next generation of underrepresented suppliers. As America’s Department Store, we serve the most diverse customer base in the world, and we believe that our business is stronger by making sure that the products and assortments we offer cater directly to those customers.